July 15th 2025

You know that one project you say you’re going to do?
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You’ve blocked time for it. You’ve put it on your to-do list (twice). You’ve even daydreamed about how amazing it would feel to have it done.
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But when it’s time to start… you freeze.
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You stare at the blank screen. Or suddenly discover your kitchen really needs cleaning. Or spend 20 minutes crafting the perfect work playlist.
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If this sounds familiar, you’re not alone. I’ve been there, my clients have been there, and honestly? We’ll probably all be there again next week with some other task.
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Starting is the hardest part – especially when something feels big, important, or vulnerable. Here’s a trick I call the “Future Me” Method that actually works:
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Begin with the end in mind. Not metaphorically. Literally.

Three Ideas:

Write the wrap-up email first:​
Need to prep a client brief or call summary? Start by writing the “please find attached” email. It makes the work feel done, which creates just enough momentum to actually do it.
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Write the thank-you list first:​
Want to write a book (or launch a course, or build a new offer)? Start by listing the people you’ll thank for helping you get there. It turns a scary “how do I even start?” into “who’s cheering me on?“
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Plan your celebration moment:​
Got a big presentation coming up? Picture the exact time it ends. Imagine yourself pressing “leave meeting,” closing your laptop, and exhaling. Then choose what you’ll do to celebrate – change into sweats, hug your pet, or order your favourite takeout (you get the idea!)

EXERCISE: The “Future Me” 5-Minute Challenge

Pick one task you’ve been avoiding. Big or small.

Now ask yourself:

1. What’s the very last step I’ll take before this is complete? (Ex: hitting send, clicking publish, closing the Zoom tab)
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2. What does that version of me feel like? (Ex: clear, confident, relieved, proud)
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3. What mini action could I take right now that future me has already done? (Hint: it could be writing the wrap-up message, choosing your celebration, or just planning what you’ll wear)

Give it 5 minutes. You might surprise yourself with how much easier it feels to start.

The truth? You don’t need to force motivation. You just need to create a little momentum – and that can start with imagining the very end.
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Check out the clip + conversation on LinkedIn that sparked the idea for this email.
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Cheering you on,
Moriah
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P.S. A group coaching client thought to use this framework to tackle a difficult email he’d been avoiding for weeks – simply by writing what he called “the punchline” first.

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What will your “future me” moment look like?