July 22nd 2025

Last week, on a call with Alice, I found myself grinning as I congratulated her on just how much she’s accomplished since our last check-in.

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Her response?

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“Honestly, it’s calls like this where I don’t think I have anything to show for myself, and then at the end of the call, I realize how much I actually got done!”

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Sound familiar?

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That voice that tells us we haven’t done enough. That until the entire project is finished or the next milestone is reached, our progress somehow doesn’t count.

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But here’s what Alice discovered by the end of our call: She had moved forward. She had made real progress. She just hadn’t slowed down to see it.

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She admitted it’s rare she takes time to acknowledge her wins. “It’s always on to the next thing,” she said with a laugh that felt both knowing and relieved.

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So I promised her this: On our next call, I’d walk her through a weekly ritual for review and celebration.

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And today? You’re getting a sneak peek.

Why celebration matters more than you think

There are so many reasons we undervalue this part of the process – especially when we’re wired for doing, producing, and achieving.
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But celebrating isn’t just a “nice to have.” It’s fuel for the journey ahead.
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Research shows that acknowledging progress boosts confidence and reduces the stress and anxiety that comes with pursuing big goals. When we celebrate small wins, we’re literally rewiring our brains to stay motivated and committed to our bigger vision.
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And it’s not just about us. When we celebrate our team’s progress – whether that’s a VA, collaborator, or peer community – we create positive work environments that enhance collaboration and boost collective morale.
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Mindset and mental performance coach Ambrose Wilson-Brown put it perfectly:
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“By celebrating even the smallest achievements, we can create a culture that uplifts mental health, fosters resilience, and cultivates a positive environment. The saying goes, ‘Catch them being good’—and if there’s nothing to catch, then create something to catch.”

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His practical approach? Schedule intentional time for reflection using a process like WBH (Well–Better–How):
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“What went well? What can be better? How can we make that happen—and is there anything I can do to help? Both self-reflection and personal growth are hard – this is where recognition plays an important part.”

 

Experiment: a weekly reflection + celebration practice​
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Inspired by my month-in-review ritual (where I share behind-the-scenes stats and shoutouts with my community), and by a group coaching member who completes a monthly Sacred Systems Review, I’d love for you to try this:
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Schedule 15–20 mins at the end of your work week​
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Answer the following reflection questions (or adapt your own):

• What’s working?
• What’s not working?
• How’s my energy?
• Any reframes needed?

Then zoom in:

• Who did I connect with this week?
• How many clients did I support or impact?
• What moved forward, even a little?
• What am I proud of – big or small?

And here’s the bonus (don’t skip it!): Reach out to a VA, teammate, or collaborator and thank them for something specific. Not only does it reinforce what’s working – it strengthens your working relationship and makes your support system even stronger.

Another thing Alice highlighted? How amazing her new VAs have been.
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She thanked me for my guidance on their onboarding, where I suggested SOP templates and went through what a team Communication Protocol should include.
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If you’re considering bringing freelance support into your business (or struggling to make it work), stay tuned.
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Next week, I’ll be sharing practical guidance for coaches + consultants hiring new team members. You won’t want to miss it.
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Talk soon,
Moriah