1,900 guests, 12 festivals—inside the execution plan
1,900 guests, 12 festivals—inside the execution plan April 21st, 2026 It was early evening at Rebel + Cabana – one of Toronto’s most stunning venues, perched right on the waterfront with an unobstructed view of the city skyline. We were hours away from welcoming 1,900+ guests. The indoor and outdoor spaces were buzzing […]
Why you still feel stretched thin🪫
Why you still feel stretched thin🪫 April 14th, 2026 Earlier this year, I had a consultation with a health and wellness entrepreneur – we’ll call her Nicole. She came to the call with a lot in motion. A major institutional partnership that could define the next chapter of her business. A group coaching […]
You’re further along than you think📍
You’re further along than you think📍 April 7th, 2026 Since I recently hit publish on two LinkedIn posts about Q1 coming to a close (here’s one of them), I’ll be honest… I almost talked myself out of sending this email. It’s another reminder of time passing. I know that for some people, those […]
This is what actually shaped my leadership 🔍
This is what actually shaped my leadership 🔍 March 31st, 2026 Something a little different in your inbox this week. I was recently invited to contribute to In Her Voice: The Inspiring Stories of Successful Female Leaders, a newsletter featuring women in leadership sharing their stories, turning points, and hard-won lessons. I […]
Being “nice” is bad for business 📉
Being “nice” is bad for business 📉 March 17th, 2026 Last month, I published this post on LinkedIn about refusing to soften my language – in my content, my client work, and my personal life. The responses were clear: this hits a nerve for a lot of people. So let’s go deeper. Over […]
Case Study: Replacing a 7-Year EA Without Hiring a 🦄
Case Study: Replacing a 7-Year EA Without Hiring a 🦄 March 10th, 2026 I got this DM after publishing The Unicorn Hire Trap: “I think I need your advice so that I don’t repeat the unicorn hire trap!” Sarah (name changed) had just received notice that her long-term EA was moving on. Jessica […]
Book idea? Half-finished manuscript? Move it forward 📚
Book idea? Half-finished manuscript? Move it forward 📚 March 3rd, 2026 If you’ve ever said, “I need to write a book,” or you’re somewhere in the middle of writing one right now, this blog is for you. Here’s the pattern I keep seeing with coaches, consultants, and thought leaders: the book idea is rarely […]
Can you answer these revenue questions? 📊
Can you answer these revenue questions? 📊 February 17th, 2026 If I asked you right now what your close rate is, could you answer with a number – or would you be estimating? What about your Q2 revenue projection – do you know if you’re on track to hit your goals? A connection […]
Your group problem is a business problem 💼
Your group problem is a business problem 💼 February 3rd, 2026 I’m excited to share something different today – a collaboration with Kerry Dobson, whose expertise in group program design I’ve long admired. We wrote this for anyone running (or thinking about running) a group program. And if that’s not you? You probably know a […]
The Unicorn Hire Trap 🦄
The Unicorn Hire Trap 🦄 January 27th, 2026 My client Eli and I have been working through his 90-day audit and roadmap – identifying what he should delegate next as he scales his coaching business. Before completing his Intake Questionnaire, I encouraged him to review the Replacement Ladder framework in Buy Back Your Time […]